Midnite is giving Sheffield United fans the chance to win £13,000 if their side takes a two-goal lead during Sunday’s clash with Wolves in the Championship.
The UK bookmaker, who is the principal partner of the Blades for the 2026/27 season, has introduced ‘2UP’, an initiative where fans will win big if Chris Wilder’s side take a two-goal lead in a home league game this season.
Sheffield United’s ‘2UP’ prize pot stands at £13,000 ahead of their home league match against Wolves on Sunday.
Midnite ran a similar campaign at Bramall Lane last season called ‘Brace Yourself’ where one fan would win money if a Blades player scored twice in a home league game.
As a result of no ‘Brace Yourself’ winner for Sheffield United, Midnite started the 2026/27 ‘2UP’ prize pot at a huge £10,000 with £1,000 rolling over after every home league match.
Midnite is running the same ‘2UP’ initiative with its other Championship partner clubs, Southampton, Middlesbrough and Wolves – and there have already been £7,000 worth of winners so far this season.
Brilliant game anticipated
Andrew Mook, Midnite’s Head of Brand Marketing, said: “There’s £13,000 on the line for Sheffield United fans this weekend, adding even more excitement to what should be a brilliant game at Bramall Lane.
“We created ‘2UP’ to reward supporters for those unforgettable moments when their team takes control of a match, and the response across our partner clubs has been fantastic.
“Having already given away £7,000 this season, we’re looking forward to seeing whether the Blades can go two goals ahead and crown our first Sheffield United winner on Sunday.
“However, we should insist there is NO MIDNITE BIAS as we do not intend to support one partner club more than the other and we’re hoping for a great match!”
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